Cockpit

Last sync: product-costs 2m ago
Spend (30d)
£65,821
target £53,100/mo
Conv. value (30d)
£302,419
Blended ROAS
4.59
breakeven 3.0
Awaiting you
133
proposals to review

Open findings

all findings →
  • criticalEnhanced conversions coverage is 7% — every tROAS campaign is bidding on starved data
  • highNo COGS in the product feed — Google can't see profit
  • highGoogle bid-target behaviour change 17 Aug 2026 — Smart shop config affected
  • high"PMax: Premium Paints - Smart shop" is budget-capped at 4.41 ROAS
  • high"New Customers Only" is budget-capped at 4.82 ROAS
  • high"Tarmac Paint & Sealer" runs below breakeven (2.42 vs 3.0)~£180/mo

Active campaigns (30d)

CampaignTypeBudget/dayCostValueROASConv.
PMax: Premium Paints - Smart shopbrandPERFORMANCE_MAX£1,000£29,046£129,5564.46915
PMax: Floor Paint Smart ShoppingPERFORMANCE_MAX£1,150£8,644£34,6684.01210
Floor Paints MainSEARCH£1,200£7,662£26,4043.45143
PMax: Block Paving Sealer Smart ShoppingPERFORMANCE_MAX£1,000£4,746£19,5404.12142
New Customers OnlyPERFORMANCE_MAX£180£4,200£18,8904.50131
PMax: Epoxy Floor PaintPERFORMANCE_MAX£260£3,887£9,5902.4776
ZombiePERFORMANCE_MAX£500£2,621£15,6835.9878
Patio SealersSEARCH£350£1,134£3,2722.8922
Skip, Barn and Tennis Court Paints - AI MSEARCH£250£1,059£5,1654.8830
Block Paving SealersSEARCH£300£985£2,2892.3220
Tarmac Paint & SealerSEARCH£200£926£2,2382.4215
Roof PaintsSEARCH£200£607£1,3862.2818
Premium Paints - Brand - UpdatedbrandSEARCH£210£304£33,737110.97141
Epoxy - Lower FunnelSEARCH£100£0£00
General Demand GenDEMAND_GEN£200£0£00